Many OB/GYNs are facing the same challenges, which include lower reimbursement rates, increased competition, and the feeling like the practice is running you – instead of the other way around.
OB/GYNs are facing a changing environment… making it more difficult to attract and keep patients, earn high revenues, develop referrals, and ultimately enjoy a quality of life that was once expected and easily attained by physicians.
We know that an effective and strategic marketing solution can eliminate these obstacles to personal fulfillment, and open the door to new opportunities, growth and satisfaction.
The market is shifting. And due to insurance costs and concerns about liablilty, some doctors are getting our of obstetrics entirely and focusing just on gynecology.
Others are exploring new revenue streams such as cosmetic gynecology. Some are combining disciplines and offering internal medicine, dermatology and OB/GYN under one roof. We ahve also noticed that some OB/GYNs are wanting to focus on attracting certain types of patients and cases that bring either personal fulfillment, higher revenues, or both. Whatever your particular situation is, or how near or far you may feel from your goals of having a more managable, fulfilling practice… there are solutions and methods to get you to where you want to be.
And male OB/GYNs are in need of special marketing that addresses the growing trend towards female-to-female doctor-patient relationships.
The bottom line is this: What you knew about the business of being an OB/GYN has changed and continues to evolve. If you want your practice to thrive and grow in the coming years, contact us for a free OB/GYN marketing consultation. You can ask all the questions you want, and we may even give you a few more that you hadn’t yet thought about.
For more information, please visit our website, www.healthcaremarketingpartners.com
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